Service
Conversion tracking and reporting
You stop guessing which advertising works, because every call and form has a source attached to it.
Why this exists
Most small businesses advertising on Google cannot say what a customer costs them. The money goes out, the phone rings sometimes, and nobody can connect the two.
What you actually get
- Google Analytics 4 configured for your business, not left on defaults
- Conversion actions for calls, forms and bookings, imported into Google Ads
- Campaign tags on every link we publish, so your own reporting stays clean
- First-touch and last-touch recorded on every enquiry, in your own records
- A one-page monthly report: spend, enquiries, cost per enquiry, and what we changed
- The whole account in your name, so if you leave us you keep the history
What it is not
The exclusions matter more than the inclusions. This is where an assumption turns into a disappointment three months in, so it is on the page rather than in a scope document you sign later.
- Reselling you a dashboard. The report is a page you can read in two minutes.
The other three
Google Ads
Your ad shows up when somebody nearby searches for exactly what you sell, and you can see what each call cost.
Websites
A fast, honest site that reads properly on a phone and makes it obvious how to contact you.
Google Business Profile
You turn up in the map pack when somebody searches your trade plus your suburb.